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Translating a Legacy of Luxury into a Boutique Hotel Brand

As part of Kat Florence’s expansion into hospitality, Brightecho Media led the digital development for their first property: a design-forward boutique hotel in Elora, Canada.

Our goal was to create a seamless online experience that translated the brand’s signature luxury aesthetic into a functional, intuitive space for travelers—blending story, clarity, and conversion.

Scope of work included:

  • Website design and conversion-driven copy direction

  • Cloudbeds booking system integration and setup

  • Direct booking user flow strategy

  • Digital brand launch presence and experience

  • Foundational SEO and mobile-first performance

This project brought together elevated brand storytelling and technical infrastructure to carry the Kat Florence ethos into the world of boutique travel.

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